Gone were the days when you can simply stick a “For Sale” sign on your front lawn and consider your home ready for sale. With more marketing and advertising outlets perpetually evolving, be it through the Internet or through social media, you now have more choices at hand in marketing your home and attracting prospective buyers. The way you market your home will also have an impact on its final sale price, so discuss your marketing plan with an estate agent with other houses for sale in your area. Most agents will tell you that maximum exposure is the best way to sell your home as soon as possible, while some regard minimum exposure as the more effective tactic. It almost always depends on the type of house for sale. To help you determine which of the two strategies you should use, estate agent expert, Jonny Crow of Hancock and Partners, explains the benefits of each.
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